2024 Silver Bells in the City

Ciesa is proud to celebrate nearly two decades with Silver Bells in the City, a Lansing tradition attracting an attendance of over 55,000 to the capital.

In 2024 Silver Bells celebrated its 40th anniversary and to recognize the significance of the Ruby Anniversary we chose a vintage-inspired etching-style invitation theme to set the tone of the event’s significant milestone and create anticipation for the event. This design direction was applied to the featured posters, billboards, social posts graphics, motion graphics, broadcast graphics, digital and print ads, Blu-ray cover, website, a full bus wrap, and even made an appearance in the drone light show over the State Capitol Building. We also designed a set of custom logos and seals tailored to suit individual applications to various media and merchandise.